A call-to-action is an efficient strategy to encourage a web user to click on a publication. A call-to-action is easy to use and, as the best friend of your conversion rate, holds a major place...
Many businesses rely on social media to increase traffic and raise their visibility. What is their objective? It is to broadcast both appealing and targeted information, hoping that each published...
If you have a small business, sometimes the easiest way to get started is to forego the website and have your social media and your digital storefront in the same place. Did you know that you can set...
DJs are the new stars of the music scene these days. Everyone loves at least one or more. Not all DJs are electronic music artists, but you probably did not know that. Wouldn’t it be easier for you...
E-commerce is now a substantial part of the Internet alongside with social media. Social media platforms such as Facebook and Instagram are a popular driving force for vendors that only sell online...
Focusing on content is good, but creating a content formula that includes images is better. The visual is a critical element when it comes to generating visibility and engagement on social media...
1.8 million, it is the number of likes published each minute on Facebook (source: Moderator’s Blog 2016). Every day, numerous businesses enter the web and social media. Facebook is a great support...
After the kick-off of features such as the slideshow and the carousel, Facebook now provides community managers with a new and efficient format: Facebook Canvas. What is Facebook Canvas? Facebook...
This article was written by our friends over at PrestaShop, an open source ecommerce platform powering over 250,000 online stores worldwide. For a social media strategy to be effective, it must help...
Want to think like the billion dollar social media mogul, Mark Zuckerberg? In 2015, Zuckerberg announced his New Years’ resolution to reading a new book every 2 weeks. He’s started A...